We’re hiring a Senior Product Marketing Manager to lead the go-to-market for a must-have platform for Creators, Media Companies, and Music Industry players worldwide.

You will be instrumental in architecting the strategy and operating system that positions our products, drives user acquisition, and accelerates ARR. You’ll report to the VP Marketing and the CEO, guiding a growing bench of strategists, designers, and digital marketers. You will partner tightly with Product, Sales, and Leadership to ensure our product narrative resonates with the market.

•Own Product GTM: Lead the go-to-market strategy for all of the platform products and features. Clarify ICPs (Ideal Customer Profiles), value propositions, and messaging for our key segments: creators, media companies, and music partners.

•Build the Growth Engine: Architect the product marketing strategy across the user journey. This includes segmentation, positioning, pricing/packaging inputs, and funnel architecture from awareness to activation, retention, and expansion.

•Drive Launch Readiness: Orchestrate end-to-end product launches, from open betas to major public releases. You will lead the development of campaigns, creative assets, PR/earned media, and creator collaborations.

•Develop Sales Enablement: Equip our sales team with the resources, knowledge, and tools they need to succeed. This includes developing pitch decks, competitive matrices, and messaging frameworks that align with GTM efforts.

•Conduct Market & Competitive Analysis: Serve as the expert on our target customers and the competitive landscape. Gather market feedback and insights to inform the product roadmap and commercial strategy.

Qualifications

•5+ years of experience in product marketing or a related SaaS growth/marketing leadership role. You have a proven track record of successful zero-to-one and one-to-many GTM wins.

•Strong AI experience, specifically in product positioning, market education, or bringing AI-enabled products to market.

•Command of modern analytics and attribution tools. You are highly analytical and experimental, able to set up dashboards and clear decision rules.

•Excellence in messaging, storytelling, and category-level positioning. You know how to distill complex products into compelling narratives that resonate with different audiences.

•Experience collaborating with executive teams and influencing product and commercial strategy.

•Domain fluency in the creator economy, media, or music industries is a plus.

•A global perspective, comfortable operating campaigns across multiple regions and time zones.

•Experience with localization, international launches, and creator partnerships.