Our client is transforming the global food and beverage landscape through a commitment to innovation, consumer personalization, and digital transformation. With a legacy of operational excellence and a passion for better living, they have remained a trusted household name for decades. Recognized for fostering an inclusive and dynamic culture, they empower employees to take bold risks, drive change, and lead with purpose. As they continue to invest in cutting-edge guest experiences and data-driven decision-making, they are hiring a Director of Growth & Personalization Strategy to help shape the future of their customer engagement initiatives.
This is a rare opportunity to lead the evolution of a world-renowned brand’s guest personalization and retention strategy. As the Director of Growth & Personalization Strategy, you will own the customer segmentation roadmap, drive lifecycle marketing insights, and spearhead the guest data strategy that supports loyalty and CRM growth. Reporting into a senior leadership team and with high visibility across marketing, technology, and operations, you’ll make a direct impact on customer lifetime value and revenue. The role offers the autonomy and tools needed to drive real change—with two direct reports and a new guest data platform at your fingertips, you’ll bring analytical rigor, creativity, and innovation to a growing team poised to reshape how one of the world’s top brands connects with its customers.
Design and implement a data-driven test & learn methodology to drive customer activation, retention, and lifetime value.
Proven track record of uncovering customer insights that directly drove growth in CRM, loyalty, or personalization programs.
- Familiarity with campaign attribution methodologies for push, email, and omni-channel campaigns.
- If you’re ready to make an impact and take your career to the next level, we’d love to hear from you. Apply now and a member of Talentfoot’s recruitment team will be in touch should your track record of success, experience, skills and qualifications match our client’s requirements.
Talentfoot Executive Search specializes in future proofing organizations by securing forward-thinking leaders across sales, marketing, eCommerce, product, data, operations, finance, and technology with a track record of accelerating growth, innovation and profitability. Since 2010, we’ve partnered with more than 2,500 companies and lead the industry with a 98% client success rate. Learn more at Talentfoot.com.
